Designing in NYC, Since the early 90’s.
Natalie opened her own shop before most of her current clients were born, then spent the nineties designing with Jonathan Couture, the event house in New York at the time. Thirty years later she has no interest in slowing down. Operating as Qualité de Vie, she keeps the roster small on purpose: standing arrangements for offices and showrooms, plus selected private and corporate events. With the nineties back in every corner of design, there is something to be said for getting them from the one who defined it first.
The core of her work is weekly standing arrangements for offices, retail spaces, showrooms and lobbies, delivered and refreshed on the same day each week. She also takes on events, corporate and private, along with installation work for lobbies and windows and seasonal programs through the year. Tell her the space and the frequency and she will tell you what it should be.
I’ve done flowers for:
The Rihga Hotel
The Water Club
Equinox
Club 21
Damon Dash
The Sopranos
Sex and the City
Steve Stoute
J.Crew
Madwell
Ernst & Young
Paul McCartney
Michael Jackson
Saudi Petroleum
New York Public Library
Yale Club
Tishman Speyer
Rockefeller Plaza
Knickerbocker
Columbia University
Mandarin Hotel
Bergdorf Goodman
Moschino
Lenox Hill Hospital
Flowers by Natalie